Diverting Food Waste From Landfills
by Upcycling Used Coffee Grounds
In early 2023, our AIDA brand joined forces with Coffeecycle, a start-up from Hamburg, Germany, that focuses on reducing coffee waste and using it to produce natural cosmetics. Used coffee grounds, which would normally be disposed as organic waste, are now collected in special containers onboard and reused as key ingredients for high-quality vegan bar soap.